The Start Ups Perfecting Refillable Deodorants

Image: Fussy

Cut down on bathroom waste by switching to a refillable deodorant. We meet the Start Ups who are perfecting the refillable and reusable deodorant you won’t be embarrassed to be seen using.

Have you ever considered the environmental impact of your deodorant? It looks like an innocent beauty product, but it is in our daily habits where we can make a true difference to our planet. The plastic packaging of a non-reusable deodorant can be problematic, in the longer term due to the fact that it won’t break down. On top of that, regular deodorants have the addition of toxins like aluminium, alcohol and parabens. They can be highly effective at stopping your pits from smelling, but they’re also one of the most harmful products we can put on our bodies

If you’re on a mission to live more sustainably, a great step forwards is to look for products that send little to no trash to landfills. Billions of deodorant applicators are thrown away every year. So what’s the solution? Start Ups especially, are all over the issue. A deodorant that is effective against body odour, that is natural and gentle on the skin, and good for the planet. A perfect choice is a refillable, eco-responsible and reusable deodorant. Instead of tossing your applicator away once you’ve used it, you can refill with more product.. For every refill you’ll buy, one less deodorant will end up in landfill or the ocean. Here is our list of the best refillable deodorants: they perform well, they’re great on the skin, they smell (and look!) amazing. Whats not to love?


Fussy will keep you smelling fresh for 24hrs. This pro-planet, compostable deodorant is free from aluminium, parabens and is 100% vegan. You receive the refill via a monthly subscription delivered straight to your address. By refilling, rather than throwing away your deodorant, you’ll save the planet from at least 2.5kg of single-use plastic. Their compostable refills are crammed full of natural ingredients too. Containing an odour-eating probiotic, so you can be sure you won’t smell bad. There are five scents to choose from, leaving you feeling fresh all day long.

The Start Ups Perfecting Refillable Deodorants Fussy
The Start Ups Perfecting Refillable Deodorants Kiima


Kiima is the refillable, eco-responsible and reusable deodorant applicator, hoping it will be the last one you’ll ever need. They’ve designed the Kiima refillable deodorant applicator with the goal to reduce waste massively and partnered with eco-friendly businesses that create natural products for the manufacturing of their refills. Their Kickstarter campaign initially pledged a $6,808 goal, but ended up receiving $ 87,730. Avoiding waste is their number one priority, and if for any reason you wish to dispose of your applicator, you can simply send it back so they can use the recycled materials to manufacture new Kiima applicators! The packaging is plastic-free and biodegradable, and they’re currently going through the certification process for compostability.


Wild is the new, sustainable Natural Deodorant delivered straight to your door. It’s aluminium free with compostable, plastic-free refills and a 100% effective formula. How does it work? First of all, select your case, which designed to be used for a lifetime. It also looks pretty cool. Just pick your colour from their selection. Then choose your favourite fragrance, and you’ll receive refills exactly as and when you want. Their deliveries are flexible and adjustable, in case you want to switch up your fragrance, change your delivery dates, or pause/cancel your subscription. For every deodorant they sell, Wild will contribute a percentage of sales to their chosen climate charity ‘On A Mission’, to support their reforestation projects.

The Start Ups Perfecting Refillable Deodorants Wild
The Start Ups Perfecting Refillable Deodorants Proverb


Proverb deodorants are formulated with natural ingredients only, nothing harmful. They’re aluminium-free, vegan friendly and hand-made in England. Simply choose your refillable outer case and your plan; either pay as you go or a convenient subscription. You can skip a shipment, change fragrance or cancel at any time. They’re formulated to make you smell amazing all day long, while helping to reduce landfill and ocean-bound waste with their compostable paper-wrapped refills. The 100% recyclable refill packaging can go straight into the paper recycling stream or compost pile. Proverb’s deodorant refills are the largest refills on the market, and a little goes a long way, they’re super concentrated.


ByHumankind refillable deodorants are scientifically-proven to eliminate B.O. causing bacteria 40% faster than other leading natural deodorants. You can select the scent you want knowing their formulas are so natural, you could eat them! You won’t find any harmful GMO’s in ByHumankind’s products. The range is aluminium-free, paraben-free, vegan, gluten-free, and ethically-made. Scents come in Eucalyptus, Rosemary-Mint, Lavender-Citrus, and Coconut. Like others, you can choose a one-time purchase or to subscribe, which will save you money and time. In either case, each refill eliminates 1.49oz of single-use plastic waste from your routine. Shipping is always free!

The Start Ups Perfecting Refillable Deodorants ByHumankind
The Start Ups Perfecting Refillable Deodorants Myro - hand inserting deodorant refill into a case


Myro is the refillable deodorant that commits to natural scents only and is effective for 24-hours. It’s clinically proven to perform well without toxic ingredients. It features a refillable case and recyclable deodorant pods that reduce single-use plastic. Just choose how frequently you need your deliveries. It’s vegan, gluten, soy and mineral oil-free. The aloe based formula is great for soothing sensitive armpits, while bacteria-neutralizing probiotics and sage will keep you feeling fresh.

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Disclaimer: The content of this article is for general advice only and should not be used as a substitute for professional healthcare or beauty advice. We make every effort to ensure we only recommend safe products however you should always do a patch test when trying new products. This post may contain affiliate links.